When you buy fair trade goods from Loyal, you decide where the profits go.


Buy our Fair Trade products from around the world.

These unique products are handcrafted by economically disadvantaged producers from poor and developing countries and make fantastic gifts.


Keep the profits in the form of Loyal Dollars

To keep things simple and transparent:

one NZ$ = one Loyal dollar.


Spend your Loyal dollars with our partner charities

Select gifts from the various projects, aid organizations and charities registered with Loyal.

Read more about Loyal

Hurricane Matthew Haiti

Hurricane Matthew has left behind widespread destruction across Haiti and killed hundreds in its path, and officials fear the death toll could increase as aid workers reach the worst-hit areas. The death toll is rising on an hourly basis as aid workers and authorities get into these really hard-hit regions where not only communication and power were knocked out, but the roads were knocked out, so there has really been no way in. At least 336 people have died since Matthew made landfall in Haiti on Tuesday as a Category 4 hurricane. Four people are missing, 211 are injured and more than 60,000 people are now displaced from the killer storm. Worse still, there are warnings the aftermath could worsen the nation's cholera epidemic, which killed at least 10,000 people after the 2010 earthquake. An estimated 500,000 children live in the areas in the southern region most affected by Hurricane Matthew.


from our collection of Haitian Metal Art

We have heard our artisans in Haiti have suffered structure losses, especially among family in more rural areas. Life will no doubt be difficult as they try to recover from an already weak infrastructure. When asked how could we help they asked for more orders.


Gift your Loyal dollars earned from purchases from Loyal to a new Redemption Gift we have created working through Tearfund's local partners on the ground in Haiti.

What is Fair Trade?

The World Fair Trade Organization (WFTO)

...has created ten principles that Fair Trade Organisations must follow in their day-to-day work, and carries out monitoring to ensure these principles are maintained. These principles include:

  • Payment of a Fair Price
  • Child Labour Welfare
  • Working Conditions

The WFTO Principles of Fair Trade

This helps:

  • prevent human trafficking
  • people rebuild their lives
  • the vulnerable & marginalized
  • in caring for widows and orphans
  • supporting cultural craft heritage

It’s ethical, it's sustainable, it's dignified and it's simply good development. It supports the poor in their own enterprise and makes us all a little more connected.

Quality unique products from around the world

Here is a sample of some unique products made by artisans from around the world.

Craftworks Cambodia

Exquisite jewelry crafted from bombshell casings left over from the brutal Khmer Rouge regime conflict.  Read more about Craftworks Cambodia and their local community.

Browse our Bomb-case Jewelry collection

Mongolian Felt Slippers

So warm and comfortable, these hand made slippers are made in Mongolia from felted wool.   Read more about Nooson Zangilaa Cooperative Union - Mongolia

Browse our Felt Slipper collection

Haitian Metal Art

Intricate art hand crafted in Haiti from discarded Oil drums.  Read more about how Haitian Metal Art is made.  View a slide show of the handcraft process and watch a video. 

Browse our Haitian Metal Art collection

Our loyalty program with a difference

Every time you purchase fair trade products from Loyal, you are awarded the profit by way of Loyal dollars.  The value of Loyal dollars earned are clearly displayed for each product alongside the buy price.  To keep things simple and transparent, one NZ$ = one   Loyal dollar.

Customers accrue their Loyal dollars and can spend them on gifts and projects run by the charity organisations registered with Loyal.

At Loyal we encourage our members to form groups to pool their Loyal dollars. It's more fun, and the Loyal dollars quickly accumulate ready for redemption. Loyal groups can elect to have their group configured as Published or remain private.

Check out our Published Groups


When you have earned enough Loyal dollars, you can redeem them on gifts and projects run by the Loyal charity partners. Gifts include:

  • Rescue & Rehab from human Trafficking
  • Fresh Water Supply
  • Vaccination for a child
  • Newborn Care within slums
  • Supporting an Orphanage
  • Medical Help
  • Feeding a child
  • Sending a Kiwi kid to a Life Skills Camp
  • Rainbows End Fun Day for a Kiwi kid

View Full List

Loyal charity partners

Blue Light Trust is a youth charity which has worked in partnership with the New Zealand police & community for over 30 years with the aim of preventing young people becoming a victim or perpetrator of crime.

Read more about Blue Light

Orphans Aid International is a New Zealand humanitarian organisation which has projects caring for orphans around the world. Join us to see the abandoned rescued… one child at a time.

Read more about Orphans Aid International

Tearfund partner with local community organisations around the world to help provide local solutions to poverty and the challenges they face, to bring about real change in the lives of people most in need. 

Read more about Tearfund

Who is Loyal?

The Loyal Charitable Trust was registered in November 2013 and "Loyal” a not for profit business started trading in June 2014.

  • Incorporation number 2593101,
  • Charities Commission Registration CC50069

Loyal operates from our home office in Silverdale Auckland.

All work is voluntary, there are no paid employees.

Meet the Loyal Trustees

Read our Mission Statement

Read our Charity partner endorsements

So join up now and get involved!

Register now - Its free, secure, private and makes future shopping checkout quicker.

Then you're all ready to start earning Loyal dollars when you purchase from Loyal.

Register as a member

or just Sign-up for our Newsletter

...so we can keep you informed of new stock arrivals, promotions, specials and general news.
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